Secondary Benefits of having a High Ranking Keyword
Faster Indexing:Content is indexed faster for higher ranking site
Broad Term Rise: Other keywords have a greater value and are indexed higher - by focusing on a small number and getting them to rank high the other keywords are lifted as a by-product
PageRank: The PageRank (Authority Rank) for a site is typically increased as an outcome of our process
Higher Conversion Rates:Higher keyword ranking equates to more trust in the users eyes which leads to higher conversions.
Sitelink:Typically, after being #1 for a few months the site is rewarded with a Sitelink which can dramatically improve click through rates
PPC Effectiveness: Pay Per Click campaigns can be less expensive due to the increased quality score associated with the high ranking keyword
And let's not forget the....
Very Cool Factor: You'll be able to tell your friends you are high ranking for that keyword - that is cool all by itself!
